Brand Development
Allfresh
An Annual International Fresh Produce event, the decision was made not to make use of an icon, but only to focus on using typography. The use of vibrant colours, green and orange, as well as adding a small visual element within the letter “e”, placing emphasis on citrus fruit.
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Alpha-Pharm
A National brand, the icon, and meaning the first letter in the Greek alphabet, answering to “A”, hence used to denote the beginning. Strengthening the brand, the slogan: your first step in healthcare. Blue is used as the primary colour within the icon, but the colour within the arrow, not only places emphasis on the arrow pointing upwards, but also symbolises growth.
Alxclusif Health Spa Centre
We focussed on a feminine, clean and classy design. Giving this luxury spa a very unique 5-star brand. This Top 20 rated luxury day spa in an upmarket setting in Centurion, combines rich colours with carefully chosen aromas, introduces natural sounds, and mixes tasteful cuisine with the perfect touch of soothing beauty therapy.
All of this to create an unequalled all-inclusive experience of sheer indulgence at a luxury spa in Gauteng!
Arnie-Williams
For abused Women and Children. The idea was to create and up market brand focusing on family values, by arranging charity events for corporate business to help those in need.
Eish!!! Events Management
Because hey guarantee personal hands-on management for each and every event, to suit the clients need, we decided to create a more approachable informal brand to encompass what this company is all about.
Freshwell
A new brand created for a new potato cultivar. Because potatoes are packed full of nutrients for brain and body, they can make you look, feel and even think great! With this in mind using vibrant colours with the potato plant in an abstract way, making the product more appealing to the buyer.
SAWIMA - South African women in mining association
Being the only women association within the mining industry at the time, the decision was made to have a strong female figure within the icon of the logo, but still have a hint of feminism. The extended arms and rising sun in the background bring warmth and growth to the forefront of women within the mining sector.
twenty80
Creating a modern logo, with an icon to symbolise growth, with the nuclease, in red, encompassed by two arms, to protect the core being of placement solutions in the workplace.
Voortrekkers Monument
We decided to take the existing shape of the VTM, simplify it, but keep the essence of the building, as it is know all around the globe.
